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Pay Per Click (PPC) module for Esvon Classifieds
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Version
3.0
This module allows members to bid on ad placement
position to appear higher in search results.
Members setup their ads on the site and then buy a
credit balance of funds (called a reserve). The
advertiser then assigns a "bid amount" to each ad they
setup. Advertisers can setup as many ads as they like.
The bid amount determines the placement of the ad when
displayed with other ads in a listing. The higher the
bid amount, the closer to the top of the page the ad
appears. Each time sponsored ad is clicked on from the
search page, the bid amount is deducted (debited) from
advertiser credits. When the reserve drops below a
particular amount set by the advertiser in Credits
module, an email is automatically sent out as a
reminder that they need to add more credits to their
reserve pool.
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